NewSmart assistant that builds your website and answers your WhatsApp
Your salon, effortlessly organised. Without juggling separate tools.
SalonWerkt is your website, your calendar, your till and your bookkeeping. For nail studios, beauty salons, lashes, brows, spa and pedicure.
- Full bookkeeping and VAT returns, no separate accounting package needed
- Your own website on your own domain, built by the assistant
- WhatsApp assistant that answers questions and books appointments
- Working at clients' homes too? Travel time, service area and navigation are included
- Every salon has its own database, sensitive data encrypted
Sign up with your KVK number · no credit card · cancel any month
One platform for your whole salon
- Website
- Calendar
- Online booking
- Client records
- Till
- Invoices
- Web shop
- Receipts
- Bank
- Bookkeeping
- VAT return
- KOR scheme
- AI assistant
- Phone integration
For nail studios, beauty salons, lash & brow studios, massage, spa and pedicurists
We are your website
Not a booking button on your website. Your whole website.
Other packages give you a booking button for a website you have to have built, and pay for, somewhere else. We build your website ourselves: the assistant reads your current site or your Instagram and prepares the copy, treatments, prices, photos and colours. Price list, available times, web shop and chat are the same data, not integrations.
- Your own domain, https and email included
- Your price list automatically right on the site
- Chat on your website that knows your available times
- New colours? Instantly on your site, your emails and your receipts
Professional foot care at home
Relaxation · Care · Attention
Book onlineAmounts rounded in your favour · amounts left out in this example
Full bookkeeping
No separate accounting package. You won't need one.
Every receipt, invoice, payment and bank transaction is booked automatically. At the end of the quarter your VAT return is ready. Using the KOR small business scheme? The system keeps track of the revenue threshold for you.
- Import bank statements, payments matched automatically
- Snap receipts with your phone, done
- Monthly profit and loss without a spreadsheet
- Audit file for your accountant, or file the return yourself
Do the maths
What does your admin cost you per month now?
Add up your accounting package, your website hosting, your booking module and your accountant's hours. Compare that with one fixed price.
WhatsApp + AI assistant
Your client sends a message. SalonWerkt books the appointment.
The assistant knows your treatments, prices and working hours. It answers questions on WhatsApp and on your website and puts the appointment in your calendar. Even while you're busy doing nails.
- Only sees your real available times, working hours and travel time
- Puts the appointment straight into the calendar and sends the confirmation
- The chat on your website too · you read along and take over
- Reminders via WhatsApp, with a link to reschedule
Hi! Do you have a spot for gel polish on Saturday?
Hi! Saturday at 11:00 or 15:00. Which one would you like?
11:00 please
All set: Saturday 11:00, gel polish nails. See you then!
Handled by the assistant · you read along and take over whenever you like
At clients' homes too
Scheduling with travel time, service area and navigation
Do you (also) work at clients' homes? Service area by postcode, travel time between appointments and navigation from your calendar app. Clients can only book online when it really fits.
Secure and separate
Every salon its own database
No database shared with hundreds of other salons. Your salon runs separately, with daily backups on servers in the Netherlands. Sensitive data is encrypted and every access is logged.
Complete salon software
Everything for your salon. Really everything.
No separate modules, no maze of subscriptions. Everything is in the one package. What's still in development is clearly marked.
Online booking, even at night
Clients choose a treatment and time from your website or Instagram. Confirmation and reminder go out by themselves.
Own website and web shop
On your own domain, in your style, with price list, booking button and products. Pick-up, take-home or delivery.
Till and invoices
Card, cash, payment request or iDEAL. Neat receipts and invoices in your branding.
Full bookkeeping
Purchases, receipts, bank import, VAT return and KOR. Your accountant gets an audit file, or you do it yourself.
Client record with photos
Colours, preferences, photos per visit and consent forms. Sensitive data encrypted.
Email on your own domain
info@yoursalon.nl in the software and on your phone.
Calendar and clients on your phone
Appointments in your calendar app, clients in your contacts.
Client portal
Clients see their appointments, pay online and manage their details.
Waiting list
Day fully booked? Clients put themselves on the waiting list. If an appointment drops out, they're the first to hear.
Deposits
Let clients pay part or all of it in advance when booking online. Fewer no-shows, and an automatic invoice for late cancellations.
Gift vouchers
Digital gift vouchers through the web shop, without commission. Redeemed at the till.
Loyalty points
A loyalty card of your own with a reward that suits your business.
Peak pricing and off-peak discounts
A surcharge for self-booking at busy times, a discount at quiet times. At the desk the normal price applies.
No-show risk
An estimate per appointment based on past behaviour, so a reminder or deposit can be used where it matters.
Stock with barcodes
Scan at the till and the stock updates itself. An order list that fills itself.
Live in three steps
Set up this afternoon, first booking tonight.
Sign up with your KVK number
We fetch your business details. You only add your contact details.
The assistant sets everything up
Enter your current site or Instagram and upload your logo. Treatments, prices, working hours, products and colours are ready.
You approve and go live
We connect your domain, email and WhatsApp whenever you want.
Comparison
One package instead of three subscriptions.
Elsewhere you need salon software, an accounting package and a website. With us it's all in one.
| Feature | SalonWerkt | Doolioo | Salonized | Da Vinci |
|---|---|---|---|---|
| Full bookkeeping and VAT return | Included | Integration with Moneybird (separate subscription) | Reports for the accountant | VAT overview |
| Own website on own domain | Included, with email | Booking page (name.doolioo.nl) | Booking widget on your site | Website included |
| Web shop with shipping | Included | Till and stock | Sales and stock | Online payments |
| Own database per salon | Yes, encrypted | Shared environment, logically separated | — | — |
| At home too: travel time and service area | Included | — | — | — |
| WhatsApp assistant that books | Included | Included, with message bundle | — | — |
| Waiting list, deposit, gift voucher | In development | Included | Partly | Partly |
| Commission per booking | Never | Never | None | None |
| Price for 1 practitioner | €20/month | €19/month | on request | €27.95/month |
Based on public information from the providers, October 2026. Other providers' prices and features may change.
One fixed price
Everything included. No commission.
Website, calendar, WhatsApp assistant, till, web shop, email and full bookkeeping. No setup fees, cancel any month.
€20 / month excl. VAT
€24.20 incl. 21% VAT
- 1 practitioner · unlimited clients
- Own website on own domain
- Full bookkeeping and VAT return
- WhatsApp assistant included
- First 30 days free
More practitioners or locations: price on request.
Frequently asked questions
Do I still need an accounting package or an accountant?
Not an accounting package: full bookkeeping is included, VAT returns too. An accountant can look along with a login of their own, or receive an audit file for the annual accounts.
Do I have to move my website or domain?
No. You start on yourname.praktijkwerkt.nl. We connect your domain when you're ready.
I already have a website, or only Instagram. What then?
The assistant uses it as a starting point: copy, treatments, prices, opening hours and colours. Only when you switch your domain over does the new website take over.
What does the smart assistant do?
It answers questions via WhatsApp and the chat on your website with your treatments, prices and available times, and can book an appointment. You switch it on or off and can take over any conversation.
Do I pay commission per booking?
Never. One fixed price per month, however many bookings come in. Your clients stay your clients.
Can I bring over my clients?
Yes, from Excel or from your current software. We'll help you with it.
Your first online booking tonight.
Within minutes your environment is ready at yourname.praktijkwerkt.nl. Then the assistant sets it up with you.